Research and Other Investigations from China

Besotted Couples Flock to Beijing Wedding Expo

March 23, 2010

Excited brides-to-be try on various dresses at the annual Beijing wedding expo

The annual wedding expo went down this past weekend at the Beijing Exhibition Centre much to the delight of hopeful young couples all over Beijing. Booths offering complete wedding packages were packed with small tables and agents showing off their look books and other materials guaranteed to fulfill matrimonial fantasies. In other sections of the expo, young potential brides tried on a wedding gowns of all shapes, sizes, and colors. Quite frankly, the bustle and intensity of the engaged couples was overwhelming – everything was imbued with desire and hope. Right now, western-style weddings are all the hype in China, and people are willing to go to great lengths to guarantee their own vision of modern and cultured wedding ceremony.

A stretched Hummer sits in front of the annual Beijing wedding expoMany wedding services offer complete packages including a DVD of the ceremonies

Wedding agents at small tables pack into booths to shop their matrimonial waresHundreds of photos of idolized, western-style weddings line the walls in one booth